Adversity creates opportunities. Simply because you are physically isolating does not mean you must disengage from those around you, including in our legal community.
LinkedIn is not merely a passive tool to track colleagues and peers.
Advanced users know how to leverage the platform to benefit their networks and their reputation and influence.
It is a crucial differentiator for those seeking to grow their network exponentially for professional and personal reasons.
So, rather than waiting for a second- or third-degree LinkedIn connection to make the first move and request to connect with you, take the initiative in making the request.
In these times, where people are looking for personal connection (and may also have a little more time on their hands), extending invitations to connect may be well-received.
As well, consider creating a hub for yourself on LinkedIn by joining groups or forming new groups for like-minded real estate professionals and other players that are similarly situated, whether by industry or geographic location.
Also, consider posting thought leadership pieces or reposting other articles and posts of interest.
Adversity creates opportunities. Simply because you are physically isolating does not mean you must disengage from those around you, including in our legal community.
Consider this deck that provides useful information on content marketing and networking strategies using LinkedIn from our friends at What If What Next Consulting.
By Howard Oliver, VP Marketing CRE Collaborative, howard@creco.ai, 416-568-5254.